Google Attacks!

Here's a story from INC. on the plight of a family business that almost was put out of business by Google. The son, Ryan Abood, had used the "search-engine optimization" (SEO) services of companies that promised to increase the ranking of his business in Google searches. This practice involved increasing the number of webpages linked to Abood's business webpages, but one of the companies he contracted paid for these links. Google considers the practice of paying for links unethical, and so they began excluding the company from searches. This penalty cost this company millions of dollars.